BRANDISMBrandism Privacy Policy

Legal Agreement

Brandism Privacy Policy

Effective Date: October 1, 2026

Brandism respects your privacy and is committed to being transparent about how we collect, use, disclose and protect personal information. This Privacy Policy explains the privacy practices of Brandism, Inc., a Delaware corporation ("Brandism," "we," "us," or "our"), in connection with Brandism.com, shop.brandism.com, Brandism accounts, marketplaces, applications, checkout experiences and related products and services (collectively, the "Platform").

This Policy applies when you browse or search Brandism; create an account; inquire about, offer on or purchase a domain; submit domains as a Portfolio Partner; participate as an affiliate, referral partner or reseller; purchase trademark, EIN, creative, brand-development, Commerce or other Brandism services; communicate with Brandism; interact with our advertising or marketing; or otherwise use the Platform.

This Privacy Policy should be read together with the Brandism Terms of Service, available at https://www.brandism.com/terms.

PRIVACY AT A GLANCE

We collect information needed to operate Brandism, complete domain transactions, provide requested business and brand services, secure the marketplace and improve the customer experience.

We do not sell customer information to data brokers for money. Certain advertising or attribution technologies may nevertheless be treated as a “sale,” “sharing,” or targeted advertising under some state privacy laws, in which case applicable opt-out rights are provided.

Domain transactions can require information to be shared with registrars, registries, escrow providers, payment processors, Portfolio Partners and partner marketplaces. Trademark, EIN and government-filing services can require information to be submitted to attorneys or government agencies.

You may have rights to access, correct, delete or obtain a copy of your information, and in some jurisdictions to opt out of certain advertising uses.

1.1Brandism as Controller

For purposes of applicable privacy laws, the entity responsible for the personal information described in this Policy is Brandism, Inc., [LEGAL MAILING ADDRESS], privacy@brandism.com, [PHONE].

1.2Independent Third Parties

Depending on the service, another organization may independently control certain information. Payment processors, escrow companies, registrars, domain registries, partner marketplaces, attorneys and government agencies may process information under their own privacy policies and legal obligations.

1.3Processor or Service-Provider Role

Where Brandism processes information on behalf of another organization rather than determining how it is used, Brandism may act as a service provider or processor rather than the controller.

2.1Account and Contact Information

We may collect your name, email address, telephone number, mailing or billing address, company name, job title, username, account credentials, communication preferences and other information associated with your Brandism account.

2.2Transaction and Purchase Information

When you inquire about, negotiate for, purchase, sell or transfer a Domain or other asset, we may collect Domain names involved, offers and counteroffers, transaction price, invoices, transaction identifiers, payment status, purchase history, seller and buyer information, registrar information, receiving-account information, transfer status, escrow information, financing or installment information, refund and chargeback information and transaction communications.

2.3Payment Information

Payments may be processed by Brandism or by third-party payment, banking or escrow providers. Depending on the transaction, we or those providers may collect billing information, payment method, bank or wire information, payment-card information, ACH information, transaction identifiers, verification information and fraud-prevention information. Brandism may not receive or retain the full payment credentials supplied directly to a third-party payment processor.

2.4Identity, Fraud and Compliance Information

For certain transactions, particularly higher-value transactions, we may collect or obtain information necessary to verify identity, authority, ownership or payment. This may include government-issued identification, date of birth, address verification, business records, beneficial-ownership information, proof of authority, proof of Domain ownership, registrar records, source-of-funds information, sanctions-screening information, fraud indicators and information provided by identity-verification services.

2.5Portfolio Partner and Seller Information

If you list or sell Domains through Brandism, we may collect identity and contact information, business information, Domain portfolio information, registrar details, proof of Domain ownership or control, asking prices and pricing instructions, minimum offers, negotiation parameters, payout information, tax documentation, transaction history and communications concerning Listings or Buyers.

2.6Affiliate, Referral and Reseller Information

For affiliate, referral or reseller programs, we may collect contact and business information, referral identifiers, affiliate links or codes, referred traffic, attributed transactions, commissions, payment and payout information, tax forms, marketing activity and program-compliance information.

2.7Trademark-Service Information

If you purchase trademark-related services, information may include the proposed trademark, applicant name and entity, address, citizenship or jurisdiction, goods and services, trademark classes, filing basis, dates of first use, specimens, application information and related communications. Where an attorney or law firm provides legal services, that provider may separately collect information under its professional obligations and privacy practices.

2.8EIN and Business-Service Information

If Brandism offers EIN, entity or related administrative services, we may collect information required to provide the requested service, which may include legal entity name and type, jurisdiction, responsible-party information, mailing address, business activity, formation information, tax-identification information, ownership information and government-form information. Information used for EIN, tax or identity purposes is used only for the requested service, security, legal compliance or other purposes permitted by law and is not used for targeted advertising.

2.9Creative, Brand and Commerce Information

For creative, brand-development or Commerce services, we may collect brand preferences, proposed business names, industry and audience information, design preferences, logos and graphics, project materials, feedback and revisions, website information, merchant information, products and services, store configuration, transactions, integrations, analytics and other information necessary to provide the applicable service.

2.10Communications

We may collect communications sent through email, contact forms, support systems, chat, text or messaging systems, social media, telephone, broker communications and other channels. Where permitted by law and with any required notice or consent, calls or communications may be recorded for security, quality, training and transaction documentation.

2.11Device, Usage and Technical Information

When you use the Platform, we or our technology providers may automatically collect IP address, device type, browser type, operating system, language, approximate geographic location derived from IP address, pages viewed, referring and exit pages, dates and times of activity, search terms, interactions with Listings, session information, device or advertising identifiers, cookie identifiers and diagnostic or security information.

2.12Information From Third Parties

We may receive information from Domain sellers, Portfolio Partners, Buyers, registrars, registries, partner marketplaces, payment processors, escrow companies, identity-verification and fraud-prevention providers, sanctions-screening providers, affiliate partners, advertising and analytics services, attorneys and professional providers, publicly available WHOIS or RDAP information, corporate or government records and other lawful sources.

3.1Provide the Platform

We use information to create and administer accounts, display Domain Listings, operate search and discovery tools, communicate with users, process requests, provide customer support and maintain Platform functionality.

3.2Facilitate Domain Transactions

We use information to process inquiries and offers, communicate offers and counteroffers, verify Buyers and Sellers, process payments, coordinate escrow, communicate with registrars, transfer Domains, deliver Design Assets, process refunds, resolve transaction issues and maintain transaction records.

3.3Operate the Portfolio Marketplace

We use information to import and manage Domain portfolios, verify ownership, create Listings, market Domains, communicate with Portfolio Partners, calculate commissions, process Seller payouts and prevent circumvention or marketplace abuse.

3.4Provide Brandism Services

We use information to provide or coordinate trademark services, EIN and entity services, brand development, creative services, Commerce services, launch services, reseller services and other requested products.

3.5Verify Identity and Prevent Fraud

We use information to authenticate users, confirm payment authority, identify suspicious transactions, prevent fraud and account takeover, investigate chargebacks, conduct sanctions screening and protect Brandism, Buyers and Sellers.

3.6Comply With Law

We use information to comply with court orders, subpoenas, government requests, tax obligations, financial regulations, sanctions requirements, intellectual-property claims, recordkeeping requirements and other legal obligations.

3.7Improve and Personalize Brandism

We use information to analyze Platform usage, diagnose technical problems, improve search and recommendations, develop features, measure performance, conduct testing, recommend Domains and Brand Packages and tailor the Platform experience.

3.8Marketing and Advertising

Subject to applicable law, we may use contact, transaction and usage information to send Brandism news, announce Domains or products, provide offers and educational content, promote Brandism services and measure campaign effectiveness. Transactional and service communications may continue even if you unsubscribe from marketing.

3.9Security and Enforcement

We use information to secure accounts, detect automated abuse, investigate violations, protect intellectual property, enforce the Terms of Service, preserve evidence and protect users, Brandism and third parties.

Where applicable law requires Brandism to identify a legal basis for processing, including in the European Economic Area or United Kingdom, Brandism may rely on performance of a contract, legitimate interests, consent, compliance with legal obligations, and establishment or defense of legal claims. Where processing is based on consent, you may withdraw consent where applicable without affecting processing that occurred before withdrawal.

5.1Buyers and Sellers

Information reasonably necessary to complete a Domain Transaction may be disclosed between the applicable Buyer and Seller. Brandism seeks to limit such information to what is reasonably necessary for the transaction.

5.2Registrars and Registries

We may provide information to Domain registrars, registries, transfer providers and related infrastructure providers as required to transfer, register or administer Domains. After transfer, the registrar’s own privacy policy and registration-data practices apply.

5.3Partner Marketplaces

Where a Listing or checkout is provided through a partner marketplace, including a partner-powered checkout associated with shop.brandism.com, transaction information may be provided to or collected directly by that marketplace. The marketplace may process information under its own privacy policy.

5.4Payment and Escrow Providers

We may disclose information to banks, payment processors, card networks, ACH providers, escrow providers, transaction-assurance providers, financing providers and fraud-prevention providers where needed to process or secure a Transaction.

5.5Service Providers

We may use vendors for hosting, cloud infrastructure, email, customer support, authentication, analytics, communications, cybersecurity, identity verification, fraud prevention, document management, accounting, tax processing, marketing technology and other business operations.

5.6Attorneys and Professional Providers

Information may be provided to attorneys, accountants, tax professionals, consultants and other professional advisers where reasonably necessary. A professional provider may independently control information when providing services directly to you.

5.7Government Agencies

Where you request assistance with government filings or registrations, information may be submitted to the applicable authority, including the IRS, USPTO, state agencies or other governmental bodies. Information filed in certain government records may become public.

5.8Affiliates and Corporate Transactions

We may disclose information among Brandism affiliates as reasonably necessary to operate the Platform, and to advisers, counterparties or successors in a merger, acquisition, financing, reorganization, sale of assets, insolvency proceeding or similar corporate transaction.

5.9Legal and Safety Disclosures

We may disclose information when reasonably necessary to comply with law, respond to valid legal process, enforce agreements, investigate fraud, prevent harm, establish or defend legal claims, or protect Brandism, users or third-party rights.

5.10With Your Direction or Consent

We may disclose information where you direct us to do so or provide valid consent.

6.1No Sale to Data Brokers for Money

Brandism does not sell your personal information to data brokers for money.

6.2Advertising Technology

Certain uses of cookies, advertising technologies, attribution tools or marketing partners may constitute a “sale,” “sharing,” or targeted-advertising processing under particular U.S. state privacy laws even where Brandism does not receive money in exchange. Where such laws apply, eligible users may exercise the opt-out rights described below.

6.3Minors

Brandism does not knowingly sell or share for cross-context behavioral advertising personal information of individuals we know to be under 18 years old.

Certain Brandism services may require information considered sensitive under applicable law, including government identification, account credentials, financial information, taxpayer or responsible-party information and identity-verification information. Brandism does not use sensitive personal information to infer characteristics about individuals for advertising. We use such information only as reasonably necessary to provide a requested service, complete a transaction, verify identity, prevent fraud, maintain security, comply with law or for another legally permitted purpose.

Domain ownership and transfers involve registration-data systems operated by registrars and registries. When a Domain is transferred to you, you may be required to provide registration information to the applicable registrar. Registration information may be handled through WHOIS, RDAP, registrar or registry records, privacy or proxy services, or similar systems. Whether information is publicly visible depends on the registrar, registry, top-level domain, applicable law and available privacy or proxy services. After transfer, you are responsible for maintaining accurate registration information and selecting any registrar-provided privacy or proxy option. Brandism does not control the independent privacy practices of registrars or registries.

Certain activity can result in information becoming public, including public trademark filings, government records, corporate registrations, Domain registration data where publicly available, published Domain sales, Portfolio Partner Listings, public reviews, testimonials and information you intentionally make public. Brandism may identify a Domain as sold or include a Domain in historical transaction data as permitted under the Terms of Service, but does not identify a Buyer publicly merely because a Domain was sold unless the Buyer consents or disclosure is otherwise permitted or required.

Brandism may use automated systems, algorithms or artificial intelligence to assist with Domain recommendations, search ranking, categorization, valuations, fraud detection, security, customer service, listing content, branding suggestions, communications and transaction workflows. Automated tools may analyze searches, Listings, transaction activity and Platform interactions. Where applicable law provides rights concerning solely automated decisions that produce legal or similarly significant effects, Brandism will provide those rights as required. Brandism may use human review where appropriate.

11.1Essential Technologies

Some cookies and similar technologies are necessary to operate the site, maintain sessions, authenticate users, remember security settings, process checkout, prevent fraud and provide requested functionality.

11.2Analytics

We may use analytics technologies to understand visits, traffic sources, page engagement, searches, conversions, technical performance and general Platform usage.

11.3Advertising and Attribution

Where enabled, advertising and attribution technologies may help us measure campaigns, attribute referrals, understand whether advertisements result in transactions, limit repetitive advertising and deliver advertising relevant to likely interests.

11.4Cookie Controls

Where required, Brandism will provide a cookie or privacy preference mechanism that allows users to control non-essential technologies. Browser settings may also allow you to block or delete cookies, although doing so may affect Platform functionality.

11.5Global Privacy Control

Where Brandism is required by applicable law to honor a recognized browser-based universal opt-out mechanism, Brandism will process supported signals, including Global Privacy Control (“GPC”), as required by law.

Depending on where you live and which law applies, you may have rights to access personal information; know what information we collect and how it is used; correct inaccurate information; delete certain information; receive a portable copy; opt out of certain sales, sharing or targeted advertising; limit certain uses of sensitive information; object to or restrict certain processing; withdraw consent; appeal certain privacy decisions; and receive equal treatment for exercising privacy rights. These rights are subject to legal exceptions, including records needed to complete transactions, comply with tax or accounting rules, prevent fraud, resolve disputes, comply with registrar requirements or establish legal claims.

13.1Access, Correction, Deletion and Portability

Residents of certain U.S. states may have rights to access, correct, delete or obtain a portable copy of personal information, subject to applicable exceptions.

13.2Opt-Out Rights

Where applicable, you may opt out of the sale of personal information, sharing for cross-context behavioral advertising, and processing for targeted advertising. Brandism will provide a “Your Privacy Choices” mechanism where required and will honor legally recognized universal opt-out signals where required.

13.3Sensitive Personal Information

Where applicable, you may have a right to limit certain processing of sensitive personal information. Brandism generally uses sensitive information only to provide requested services, secure transactions, prevent fraud and meet legal requirements.

13.4Appeals and Non-Discrimination

Where applicable law provides an appeal right, you may appeal a denied privacy request by contacting privacy@brandism.com and stating that you wish to appeal. Brandism will not unlawfully discriminate against you for exercising an applicable privacy right.

14.1Categories of Personal Information

Depending on your interaction with Brandism, we may collect identifiers; customer-record information; commercial information; Internet or electronic activity; approximate geolocation; professional or business information; financial information; sensitive personal information; inferences concerning likely Domain or product interests; and communications.

14.2Sources and Purposes

Sources may include you, your organization, Buyers or Sellers, Portfolio Partners, registrars and registries, payment and escrow providers, partner marketplaces, service providers, affiliates, advertising and analytics providers, public records and other lawful sources. We use these categories for the purposes described throughout this Policy, including providing services, completing transactions, verification, fraud prevention, security, support, analytics, personalization, legal compliance, marketing and Platform improvement.

14.3Disclosure

We may disclose relevant categories to service providers and contractors, Buyers and Sellers, registrars and registries, partner marketplaces, payment and escrow providers, professional advisers, government agencies, advertising and analytics providers, and entities involved in corporate transactions.

14.4Sale and Sharing

Brandism does not sell personal information for money to data brokers. Use of certain advertising or attribution technologies may constitute “sharing” or “sale” under California law. Where applicable, California residents may opt out through Your Privacy Choices or a supported opt-out preference signal such as GPC.

14.5California Requests

California residents may exercise applicable rights through privacy@brandism.com. Brandism may verify a request before responding and may require evidence of an authorized agent’s authority where permitted by law.

Where European Economic Area, United Kingdom or similar data-protection laws apply, individuals may have rights including access, rectification, erasure, restriction, objection, portability, withdrawal of consent and rights concerning certain automated decisions. You may also have the right to complain to the applicable data-protection supervisory authority.

15.1International Transfers

Brandism is based in the United States. If you access Brandism from another country, personal information may be processed in the United States or other locations where Brandism’s providers operate. Where applicable law requires safeguards for international transfers, Brandism will use an appropriate legal mechanism.

15.2Direct Marketing

Where applicable, you may object at any time to processing for direct marketing and may unsubscribe from marketing email using the unsubscribe mechanism provided in the message.

16.1Submitting a Request

You may submit a privacy request using privacy@brandism.com. Please describe the right you wish to exercise and provide enough information for us to identify the relevant records.

16.2Verification

We may need to verify your identity before processing certain requests. Verification may include confirming your email, authenticating your account, matching transaction details or requesting additional information where reasonably necessary. We will not ask for information disproportionate to the request.

16.3Authorized Agents

Where permitted by law, you may authorize another person to submit a request for you. Brandism may require proof of the agent’s authority.

16.4Response Times

Brandism will respond within the period required by applicable law. Where permitted, Brandism may extend the response period and will provide notice of the extension.

Brandism retains personal information only for as long as reasonably necessary for the purposes for which it was collected or for another lawful purpose. Retention periods vary according to the type of information and context. We consider the duration of the customer relationship, transaction completion, Domain-transfer requirements, fraud and chargeback periods, tax and accounting requirements, legal limitation periods, regulatory obligations, intellectual-property disputes, security needs and whether records are necessary to establish or defend legal claims. When information is no longer reasonably necessary, Brandism may delete, anonymize or securely dispose of it.

Brandism uses reasonable administrative, technical and organizational safeguards designed to protect personal information, which may include access controls, authentication, encryption where appropriate, secure infrastructure, monitoring, fraud controls, personnel restrictions, vendor controls and incident-response procedures. No Internet transmission, storage system or security measure can guarantee absolute security. You are responsible for maintaining the confidentiality of your Brandism and registrar credentials and notifying us promptly if you suspect unauthorized account access.

If Brandism becomes aware of a security incident involving personal information, Brandism will investigate and take reasonable measures appropriate to the circumstances. Where law requires notification to affected individuals, regulators or other parties, Brandism will provide the required notice.

Brandism is not directed to children under 18 and does not knowingly permit children under 18 to enter Domain transactions or create transactional accounts. If you believe a child has provided personal information to Brandism without appropriate authorization, contact privacy@brandism.com.

The Platform may link to or integrate with third-party websites and services, including registrars, registries, marketplaces, escrow providers, payment services, attorneys, government agencies, social networks and technology providers. Their privacy practices are governed by their own policies. Brandism is not responsible for the independent privacy practices of third parties.

Brandism may process professional contact information in connection with business-to-business relationships, including Portfolio Partners, brokers, affiliates, resellers, vendors, prospective buyers, professional advisers and other business contacts. We may use this information to communicate about existing or potential business relationships, subject to applicable law and marketing preferences.

You may unsubscribe from promotional email by using the unsubscribe link included in the communication. Opting out of marketing does not prevent Brandism from sending purchase confirmations, transfer instructions, account notices, security alerts, legal notices, seller communications, service messages and other non-promotional communications.

Some browsers provide a “Do Not Track” setting. There is no single universally adopted technical standard for all Do Not Track signals. Brandism responds to legally recognized universal opt-out mechanisms, such as GPC, where required by applicable law.

25.1Updates

Brandism may update this Privacy Policy from time to time. The current version will display its effective date and version number. Material changes will apply prospectively except where applicable law permits or requires otherwise. Where required, Brandism will provide additional notice of material changes.

25.2Archive

Archived versions may be available at https://www.brandism.com/legal/archive.

Questions, concerns or privacy requests may be directed to:

Brandism
Brandism, Inc.
Privacy: privacy@brandism.com
Legal: legal@brandism.com
Support: support@brandism.com
For copyright matters, use the DMCA process contained in the Brandism Terms of Service.
For trademark complaints, contact legal@brandism.com.

CORE PRIVACY PRINCIPLE

Brandism collects and uses personal information to operate the Platform, facilitate transactions, provide requested business and brand services, secure the marketplace and improve the Brandism experience.

We do not treat customer information as a product for sale to data brokers. Where advertising technology or another activity creates a statutory right to opt out, Brandism provides that choice as required by applicable law.